The fitness subscription adds a new offering to Apple’s growing services business. Apple is offering three months of the service free with a new Apple Watch purchase. One subscription can be shared within a family. When trainers prompt users to check their metrics during the workout, the numbers will automatically get bigger on their watch face.įitness+ will be available before the end of the year, for $9.99 per month or $79.99 for a full year. The service will work with users’ Apple Watches, which will help track metrics such as heart rate, calories burned, pace and distance throughout the workouts.
New videos will be added each week, and will sync with Apple Music. The workouts will range from yoga and dance to strength and high intensity interval training, and many won’t require equipment. Last year it filed a complaint against Apple with European antitrust officials, accusing it of giving its own music service an unfair advantage over competitors. Apple is also facing antitrust scrutiny related to its app store policies after it was sued by the maker of video game Fortnite.Īpple did not immediately respond to a request for comment.Īpple is launching a digital fitness service called Fitness+ to use with Apple Watch.įitness+ will feature a catalog of workout videos that can be accessed from any screen - iPad, iPhone, Apple TV and so on.
“We call on competition authorities to act urgently to restrict Apple’s anti-competitive behavior, which if left unchecked, will cause irreparable harm to the developer community and threaten our collective freedoms to listen, learn, create, and connect.” Once again, Apple is using its dominant position and unfair practices to disadvantage competitors and deprive consumers by favoring its own services,” a Spotify spokesperson said in a statement to CNN Business. Spotify ( SPOT) is criticizing Apple’s new digital subscription bundling offer, Apple One, calling it “anti-competitive.”Īpple One allows subscribers to pay a single monthly fee, starting at $14.95, for access to a collection of Apple’s digital services, including Apple Music, Apple Arcade and Apple TV+.
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